The mountain bike community is a small, friendly bunch, I have always tried to offer advertising and sponsorship to local firms that are relevant. It doesn't need to be cycling-related. Are you a builder, small business owner, restauranter? let everyone know and support the MTB east at the same time. I am sure there are times when you need an electrician but don't know who to turn to, keep it local, give the business to someone you know. There is a package to meet most people's needs.
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